I was speaking with a client today about how she should brand herself. The best way for her to brand herself is to become known as an instructional business, which is perfect for what she is doing.
After that conversation, instruction started weighing heavy on my mind. Maybe that is what I am supposed to be doing for The Write Design Company. I can provide writing, blogging and social media marketing instruction. There are so many ways to do this. It could even be online. But, I would start with in-person instruction first to work out the kinks. That would be so cool.
This kind of goes with my earlier post, If Money Were No Issue. I said that I would teach writing to youngsters. Maybe that’s what I should start doing now, and generate enough money for my little writing school house.
Maybe this message right here is the answer to my question: what should I be doing? A couple things come to mind. One, I can instruct youngsters on writing; and two, I can teach blogging and social media to business owners.
What do I need to do to get started? Which age group should I teach writing? I’m not worried about opportunities in Chicago. The Chicago Public Schools have created great opportunities for me. I just need the age group. I suppose I can contact teachers to find out where the biggest need is.
But, the thing is, I’m not going to use traditional writing methods for my classes. So, where can I start teaching such programs? Let me pray on this and talk to people.
As for business owners and social media marketing, I just have to join a few Chambers of Commerce and business associations. With the contacts I intend to make with Shorty and my other business ventures, that should not be too hard.
I just had a wonderful thought. So, since instruction is going to be a primary source of income and should not monopolize my time terribly, that would leave me quite a bit of time to work both my blogs. Isn’t that beautiful?? I would still promote my writing business, but instruction would be the core of what we do. I can also teach writing classes at a couple city colleges to establish my name and business as instructional, and grow from there.
I guess I have my answer. Now, it’s time to make some plans.